The Importance of Your Name!
Your name is part of the overall branding of your company. If you are confident in the niche you will pursue, you can include your niche in your name like, Engineering Search. However, you would not include your niche in your name if you are unsure or believe you will expand into other areas of specialization in the future.
You do not want your name to limit your reach or possible sales. For example: The Search Gals. This does indicate the profession of these owners, but does this name indicate that this business only places women or only employs women? Select a name that will be appealing to your candidates and clients.
Go to StaffingDomains.com to see if the domain name is available. You may want to also secure the .com, .net, .org to prevent “domain squatters” from taking versions of your domain name for purposes of reselling it to you later at a premium.
If you’re considering starting your own staffing or recruiting firm, we highly recommend you download your whitepapers and join our free webinar entitled “How to Start a Successful Staffing and/or Recruiting Business in Today’s Economy” simply by filling out the form on the upper right of this page!